Nasty Gal -( Files Bankruptcy, Founder Sophia Amoruso's Fortune Gone

How on earth did this happen?  Cult online fashion retailer Nasty Gal filed for Chapter 11 bankruptcy protection. Just a few years ago they raised $65 million between 2012 and early 2015. That is close to impossible to go though all of that money unless there is careless spending. Now, they are looking for a buyer to come in and save the day. 

Nasty Gal's bankruptcy means Amoruso will tumble off Forbes' list of Richest Self-Made Women, where she was one of the youngest members. She made her debut this year with an estimated net worth of $280 million, based entirely on the assumed value of her majority stake in Nasty Gal, which according to multiple sources had nearly $300 million in sales. In 2016, Nasty Gal secured the top spot on e-commerce bible Internet Retailer's Top 500 guide thanks to its reported 92.4% compound annual growth. So how on earth did this happen?

It is now clear the startup was unable to maintain the momentum required by such investment. Index Ventures, which pumped $49 million into the edgy e-tailer, will be feeling the brunt of this bankruptcy. Partner Danny Rimer is expected to resign from Nasty Gal's board, as is Amoruso, the executive chairperson.

Could Forever 21 and H&M be next? Bebe is reporting major losses as well. Why do these companies over spend and set themselves up for failure is my question? Inance is 100% self funded with no debt. Thats the best way to do business. We strive for 100% satisfaction in customer service and all of our Inance women's clothing pieces are made in the USA! 
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Inance Women's Clothing Boutique In Store Preview

Take a look around our beautiful boutique. We have over 10,000 pieces in our store so you are sure to find your 
perfect look. Our customers say "They are in maxi dress heaven" since we have so many styles and colors to choose from.
We offer handmade high end classy lingerie and handmade bikinis and swimwear. Browse our casual and lounge wear,
and holiday and party dresses for every occasion. At Inance we have something for everyone!

We have so many styles and looks that are all in style and fashionable so visit our store today.
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Inance Billboards Are Going Up All Over South Florida

Inance Women's Contemporary Clothing Store and Boutique is now officially open and billboards are popping up all over South Florida.
Keep an eye our for one in your area today! Become a VIP Member and save 20% everyday! You can sign up at the link below.

There is still time to sign up for our grand opening party hosted by Teresa Giudice from the "Real Housewives of New Jersey". 
Our grand opening party date is November 4, 2016 from 7-9pm. Going to be an amazing night of Fun, Shopping, Champagne, Press, Parties and Celebrity Guests!

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Super National Press Magazine Editorial

2 Page Editorial In Pompano Beach & Lighthouse Point Magazine October 2016 Issues



Tonia Ryan A bit of show-biz glamour is coming to Pompano Beach with this month’s grand opening of Inance women’s clothing boutique. Teresa Giudice, star of the reality TV series “The Real Housewives of New Jersey,” will be making a special appearance at the grand opening party, which takes place on Nov 4 from 7 to 9pm and is open to the public. 

The event is part of a strategy by Tonia Ryan — the store’s founder and a 15-year Pompano Beach resident — to make a major splash and build brand recognition for Inance at a national level. Ryan already has a bit of a head start. She is the owner of a successful e-business that sells Inance Skincare products, which have been featured on networks like Bravo, OWN, E! and the Hallmark Channel. Inance Skincare, which Ryan launched in 2012, also sponsored the Oscars Celebrity Gifting Suite two years in a row.The Inance store, however, is a new venture Ryan hopes will gain just as much attention as her skincare products. 

Over the years, California-born Ryan has made numerous contacts in the fashion and entertainment industries, which inspired her to branch out the Inance brand into women’s contemporary clothing. 

For the past 18 months, Ryan has been working with over 200 manufacturers around the United States to create the two clothing lines she will feature in her boutique. She designed and chose the fabrics for the majority of the items herself and has built up an inventory of over 10,000 pieces to sell on the floor. 

“Since we’re doing our own manufacturing, everything is so fresh and new,” said Ryan, who does most of her sourcing and manufacturing business long distance. 

Ryan uses FaceTime to talk to her manufacturers, who show her their products virtually. They mail her fabric samples, then work with her to tweak things to her liking. 

Of the two lines she’s created, The Inance line is higher-end, designed with busy women in mind (especially working moms) who want fashion and comfort without much time or effort. The second line, called Smazy by Inance, is a contemporary line with a lower price point geared toward younger women. Both lines will offer plus sizes. All the styles, which include dresses, casual wear and active wear, are South Florida-driven. 

“I know we’re going to be known as ‘maxi-dress heaven,’ because we have so many maxi-dresses,” said Ryan. 

The new Inance store also features handmade bikinis and lingerie from a Los Angeles-based manufacturer whose celebrity customers include Beyoncé, Madonna, the Kardashians and many more. Customers will be able to purchase the merchandise either in-store, or on the company’s website (, with free one day shipping in the state of Florida. 

Inance’s physical store consists of approximately 2,500 square feet of selling space, and another 700 square feet in the back where internet orders will be processed. The new store is “a totally different concept than what people in retail are used to,” said Ryan. Instead of mannequins, there are TV monitors to show images of models wearing every item in the store. Sales associates have mobile scanners, which allow them to ring up sales anywhere in the store. There’s also a selfie machine where people can take photos and share them with their friends. 
“It’s just a new, more personal, technology-driven way to be able to help the consumer,” said Ryan. 

For now, Ryan doesn’t plan to sell her products on any other websites, such as Amazon; she prefers to work directly with her customers and not through a third-party company. Ryan expects her online customer base to be mainly in New York, Los Angeles, Las Vegas, Texas and South Florida, and predicts her online sales will far outweigh her in-store sales. 

Ryan, who has a computer science degree, is “e-commerce driven,” and plans to raise awareness of the Inance boutique outside the local area through social media, including Facebook, Instagram, Twitter and YouTube, all of which she handles herself. Having Teresa Giudice at the Inance grand opening is part of her social media strategy. 

“There are a lot of new, fun ways on the internet that you can reach out to the consumer,” said Ryan, who even posted a YouTube video of herself modeling the Inance bikini line, so people could form a connection to her and the product that already has over 50,000 views in a few weeks of posting. 

Ryan plans to partner with some celebrity friends and other social media influencers like Giudice. By the end of the year, she plans to post YouTube videos of celebrities shopping at Inance. Ryan will also be organizing an event with Gretchen Rossi, who appeared in “The Real Housewives of Orange County” reality TV series, and whose handbag line will be carried in the store. 

If the Pompano Beach store is a success, Ryan would like to open a second brick-and-mortar store in South Florida. “Pompano as a city is coming up,” said Ryan. “Especially for this stage of my life, being married, having children, I find that it’s a wonderful place to live, and I think it’s a great flagship location for what we’re doing.”
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Inance Grand Opening Party Date Change is Now Friday, November 4, 2016

Please Note: Due to Hurricane Matthew our Grand Opening Party hosted by Teresa Giudice from the Real Housewives of New Jersey date has changed to November 4, 2016 from 7-9pm. If you have already RSVP your already signed up for the event and we will see you there. If you would like to attend please RSVP at the link below:

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Want to meet a Bravo Housewife? Date has changed to Friday Nov 4

"I am so excited to be coming to the sunshine state! I can't wait to meet all my wonderful fans there." -Teresa Guidice
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Inance Handmade Bikini Video

 The new Inance Handmade Bikini video is going viral! 

Hi Friends! Its Tonia From Inance. I made this video so I could show you the greatest handmade bikinis you have ever seen from our new Inance Bikini Collection. They are such high quality and I chose all of the fabrics myself. Our manufacturing partner has created bikinis, costumes and lingerie for all of Hollywood A-List celebrities for the past 40 years. We created a partnership with them and now we are bringing you the latest in design and style with the most amazing fabrics ever. I designed and chose the fabric for each piece. Each bikini is handmade in Beverly Hills and Los Angeles and the details are incredible and very high quality. You will be stand out and be noticed at any pool, beach or yacht party showing off your curves in these amazing pieces. All eyes on you!

To view each style feel free to click our link below. Our new store in Pompano Beach, FL will be opening in September, 2016 and our Grand Opening Party will be on November 4, 2016 hosted by Teresa Guidice from The Real Housewives of New Jersey. Visit us at for more info! Thank you for watching  and like & subscribe today!

The new Inance Women's Clothing Boutique is minutes from Boca Raton and Fort Lauderdale and not too far from Palm Beach and Miami. We are in the heart of East pompano Beach Florida on US1/Federal Hwy just north of McNab on the east side of the street across the street from Pompano Nissan, Marshalls, Ross and Pubix shopping center. 

We specialize in bikinis, women's contemporary clothing, handmade exquisite lingerie, skin care, nail polish, dresses, maxi dresses, prom dresses and more!

We hate to name, drop but here is a list of our partners clients they have fitted and designed lingerie for: Jennifer Lopez, Cher (for a filming of Lifestyles of The Rich and Famous) , Madonna (her famous corsets), Mariah Carey, Janet Jackson, Kim Basinger, Dolly Parton, Gwyneth Paltrow, Drew Barrymore, Cameron Diaz, Sheryl Crow, Kate Bosworth, Jenny McCarthy, Anna Nicole Smith, Paris Hilton, The Girls Next Door reality show starting Kendra Wilkinson where Hugh Hefner's then girlfriends bought their costumes for numerous Playboy Mansion parties, Sandra Bullock, Mila Kunis, Avril Levine, Christina Auglaira, Emma Stone, Charleze Therone, Natalie Portman, Jennifer Aniston, Kim Kardashian, Lindsey Lohan, Pamela Anderson Lee (For Barb Wire film), Vanity, Traci Lords, Winona Ryder, Roseanne, Elizabeth Berkley, Demi Moore, Brigette Nielson, Julia Roberts, Goldie Hawn, Sharon Stone, Heather Locklear, Susan Sarandon, Bette Midler, Brooke Shields, Gigi Hadid, Kendall Jenner, Kylie Jenner and more. They have even fitted men including Elton John, Mickey Rourke and Dennis Rodman (in a two piece bikini, which ended up on the cover of Sports Magazine), and Caitlyn Jenners Satin Corset seen on the cover of Vanity Fair Magazine! 
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Date Has Changed to Nov 4th- Teresa Guidice Hosts Grand Opening of Inance Women's Clothing Boutique

"I am so excited to be coming to the sunshine state! I can't wait to meet all my wonderful fans there." -Teresa Guidice
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Celebrities Love & Tweet about Inance Skincare

Celebrities Love & Tweet about Inance Skincare

Celebrities Love Inance Skincare so much that they have been tweeting away about it. Lisa Rinna, Star of the "Real Housewives of Beverly Hills" & Celebrity Apprentice says, "Their new Inance line is amazing!"

Theresa Guidice star of the "Real Housewives of New Jersey" says, "My Skin Looks Flawless, im excited about Inance!"

Kym Johnson, Star of the hit show Dancing With The Stars and fiance to Shark Tanks Robert Herjavec says," I love the way my skin looks thanks to Inance!"

Celebrities Love Inance and So Will You! 30 day money back guarantee! Try it today!
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How to Avoid a New Dress Nightmare

How to Avoid a New Dress Nightmare

How to Avoid a New Dress Nightmare

If you’re as much of a shopaholic as we are, you know that nothing beats the thrill of clicking “Add to Cart.” You’ve seen the dress of your fashion fantasies on a great-looking women's clothing site, you've sailed through the online checkout system and now you’re basking in the knowledge that soon that new swag will be all yours. It’s a special kind of shopping high when you think you’ve nabbed a bargain. You wait excitedly for your goodies to arrive, daydreaming about how fabulous you’ll look and checking the mail every five minutes in case your parcel’s somehow come early. But what happens when what arrives isn’t what you paid for?

A Whole New Brand of Buyer’s Remorse

It’s happened to all of us. A stunning picture with a bargain bin price tag is so seductive. Just look at that style…and at that price. But when we open the package, what we imagined would be a high-end dress turns out to be an undersized, off-color waste of fabric. And time. And money! That horrible disappointment is why so many fashionistas like you only shop at sites like Inance that are as trustworthy as they are stylish. We are an American company and all our products are made in the U.S.A., so you know you’re in safe hands with us.

 When It Seems Too Good to Be True, It Often Is

 So many of us fashion lovers have been duped by false advertising. Increasingly, customers order based on high-quality photos, only to be left with flimsy, threadbare garments that look nothing like the ones advertised.

 These clothing companies steal pictures from the internet and Instagram. They grab photos of celebs, bloggers and models wearing designer gear, sometimes cropping out the models’ faces and removing watermarks. Knock-off prices can be as low as $10 for what appears to be a $350 dress. It’s no wonder shoppers get sucked in.

But ladies, beware. Sites that have been named and shamed include: RoseGal, RoseWe, SammyDress, DressLily, Zaful, TrendsGal, TwinkleDeals, TideBuy, RomWe and Choies. Further investigation reveals that many of these sites appear to be separate companies, but they are actually linked. Sapna Maheshwari, a BuzzFeed journalist, reported, “At least eight of [these sites] are connected to one Chinese e-commerce company that made more than $200 million in sales in 2014.”

 Sketchy Retailers Are Getting Rich by Conning Bargain Hunters

These sneaky women's clothing sites target new customers with Facebook ads. You've probably seen one in your newsfeed: a beautiful dress with an unbelievably low price from a website you've never heard of. Sound familiar? A huge audience and loose policing make Facebook ads a highly effective marketing strategy. Retailers can easily delete negative comments so they don't put off potential buyers. But don't be reeled in, or your online shopping spree could quickly turn sour.

The Federal Trade Commission has received thousands of complaints about this worrying trend, as have consumer review sites like TrustPilot and the Better Business Bureau. Shoppers can view customer complaints about online retailers when they paste the site’s address in the search bars at these consumer review sites.

Some customers have been so disgusted with their purchases that they’ve created Facebook forums to share their experiences and campaign against these sites. The group “Knock Off Nightmares” has over 34,500 members. Disappointed shoppers swap horror stories and post pictures of the badly made dresses they received next to the flawless sales photos that lured them in. They also post warnings around Facebook to discourage other women from making the same mistakes they did.

 How to Avoid Your Own Fashion Nightmare

It’s always worth doing your research before buying. Look for the brand’s customer reviews and, if you’re suspicious, try searching the company name with the word “scam” to see what comes up. Search for business complaints using TrustPilot and the Better Business Bureau. Do your homework before spending money from your hard work.

It’s easy to be tempted by the false promise of a designer quality item with a thrift-store price tag. But as savvy shoppers, we all need to be careful. Instead, buy from brands like Inance that you know you can trust.

You don’t have to worry about fake fashion, poor quality, or sketchy deals when you shop with us. We’re proud to be an American company and all our products are made right here in the U.S.A. Yes, we offer amazing deals on women's clothing, but we also offer amazing quality and style. There's no risk of receiving duds when buy from Inance. So be smart. Avoid bogus sellers and shop from a site you can trust.

If you're looking for your next fashion fix, you can check out our gorgeous selection of dresses here.

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 Celebrities Love Inance Lingerie

Celebrities Love Inance Lingerie

Celebrities Love Inance and So Will YOU!
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